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GenGold® Benefits

Enjoy the Benefits of Saving Money Like Never Before!   

As a GenGold® Member (through your checking account relationship with Valley Bank) you are entitled to an exclusive program that allows you and your family to save money on products and services you use every day. 

Identity Theft Protection & Security Center

  • Set Fraud Alerts
  • Reduce Junk Mail
  • Order Free Credit Reports
  • Organize Personal Information
  • Activate Identity Theft Restoration Service**

GenGold Identity Theft  









Travel Discounts

  • Domestic & International Airline Tickets
  • Hotel and Car Rentals
  • Cruises
  • Theme Park Admissions
  • Ski Area Passes



Cash Back Rewards

  • Earn up to 33% Cash Back at national online retailers
  • Cash Back awards accumulate in an online reward account
  • It's simple and automatic every time you use your Debit Card at participating online retailers

GenGold Cash Back Rewards



















Family Benefits and Health Services

  • Internet Grocery Coupon Club
  • Movie Ticket and Rental Discounts
  • National Restaurant & Retailer Discounts
  • Local Business Community Discounts in the Roanoke Valley
  • 24-Hour Emergency Roadside Service*
  • Pet Health Insurance*
  • Long Distance, Internet Service and Pre-paid Phone Cards
  • Prescription Discounts
  • Group Dental Plan*
  • Vision Care/Product Discounts
  • Hearing Care/Product Discounts
  • And much more   

 Search Local Participants

GenGold® membership  is exclusive to Valley Bank customers and may be  added to any Valley Bank personal 
checking account for a monthly fee of $3.95

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 *A discounted additional fee applies to these services
**Identity Theft Restoration Service activation is required